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PR Strategies for Effective Branding

Last Updated on May 5, 2020 by Hema Mehta Doing a business may be an easy task, but building a brand needs a lot of efforts. One of such important effort that can help you in building brand exposure and reputation is public relations. Now let me discuss the aspects that relates to building good…
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What is Digital Marketing? Basic Concepts and Components

Last Updated on July 17, 2020 by Hema Mehta In the series of ‘A Complete Guide to Digital Marketing 2020’, I’ll introduce you with the basic features of and trends in digital marketing as well how to strategically and skillfully execute this powerful mode of marketing in 2020. This post is an introduction. It’ll guide…
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10 Reasons Why You Need a Website for Your Business

Last Updated on April 18, 2020 by Prabash Sahoo We live in a world which is rapidly changing for many reasons, but basically due to the internet and the World Wide Web. ‘Digitization’ and ‘Online’ have been become the two frequently used buzz words. Smartphones and cheap data plans have changed our lives to the…
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How to Do Content Marketing – Step by Step Guide

Last Updated on August 31, 2020 by Hema Mehta If you are looking to?learn content marketing in simple steps, it’s here. Starting from defining content and content marketing, this will guide you through the best content marketing strategies and useful approaches. Additionally, we will look into the SEO content and strategic content marketing plans. Why…
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